I’m trying to learn for my Business class and I’m stuck. Can you help?
SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. This type of analysis is a standard approach in both the business and public sectors. It allows a researcher to go beyond a simple description of an organization and its operations. See the Unit 4 slideshow further discussing what a SWOT analysis is, and how it works. Students must identify three strengths, three weaknesses, three opportunities, and three threats for the organization that they have selected.
Requirements: This document does not have a page length requirement. I only ask that you substantiate the claims that you make within each section through the use of external sources. The modified APA outline above should be followed. Twelve-point Times New Roman font should be used. Paragraphs shall be double-spaced.
An organization must look at itself through two different perspectives:ExternalMega–trendsIndustryMarketCompetitionInternalManagementStaffCustomersPerformance indicators
Characteristics of a business or organization that give it an advantage over others in the industry of aviation
*** notice that its should be an aviation organization**
SWOT Analysis –StrengthsMay include:Financial resourcesCapabilitiesProductsServicesBrand loyaltyManagement
WOT Analysis –WeaknessesMay include:High cost of production or serviceNarrow product lineWeak market imagePoor managementUnder–skilled or undertrained employeesRemember, weaknesses arecontrollableCan be minimized or eliminated
SWOT Analysis –OpportunitiesExamples:Rapid market growthChanging consumer needsNew technologyGovernment deregulationEconomic upswingOrganizations need to recognize when these opportunities will occur so that they can take hold of them ASAPSWOT Analysis –OpportunitiesExamples:
SWOT Analysis –ThreatsExamples:Entry of foreign competitors Product life–cycle in declineChanging customer needsRival organizations adopt new business models/strategiesGovernment regulationEconomic downturnPandemics
SWOT Analysis –HazardsCan be very subjectiveLack detail and structureShould have more Weaknesses than ThreatsOpportunities and Weaknesses are easily confused:Improving communications or lack of communications?Opportunities are about growth and focus on goals
***Be sure that you can substantiate your claims through references (must be APA format)
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