Behavior

In behavioral theory, learning involves changes or modifications in our behavior which had in turn been influenced, strengthened or weakened by the environment or other external influences. The introduction of reinforcers greatly impacts behavior. Cognitive theory, on the other hand, posits that individuals are actively involved in the learning process. Rather than external influences, learning […]

INDIVIDUAL ASSIGNMENT III Name: FAWWAZ AIMAN SAKARIA Student Id: 2012645664 Programme: BBA (Hons) Marketing Part: 3 Course: Understanding Consumer (MKT531) Lecturer: Mdm Sharifah Nurafizah Date: 16/11/2012 Answers There are only few differences that can be found on the three major races of Malaysia (Malays, Chinese and Indians) in terms of purchasing behaviour. Based on the […]

1. Identify types of challenging behaviour. There are many types of behaviour that can be described as challenging. Examples of these include: self-injury (eg head banging, self-biting, skin picking) physical aggression or violent behaviour (eg punching, scratching, kicking, biting, pulling hair) verbal aggression (eg threats, insults, excessive swearing) disruption and destruction of property or the environment (eg […]

Organisational behaviour is the study organisational culture; the study of people as a group or as an individual in an organisation. If you want to become a good entrepreneur, it is necessary to learn about your organisational structure more accurately. By leaning organisation behaviour managers can build up a better environment in an organisation and […]

Goal-setting theory also deals with challenge and complexity of the tasks which people have to fulfill during their work. The theory argues that there is a direct connection between the challenge and complexity of tasks and the ability of people to perform. “Goal-setting research has shown repeatedly that people who try to attain specific and […]

The Rational Emotive Behavior Therapy (REBT) is one of the models of the Cognitive Behavioral Approach for group psychotherapy. The thrust of the Cognitive Behavioral Approach applied to group psychotherapy is to understand cognitive and behavioral patterns in order to determine how to modify them. The modification of cognitive and behavioral patterns is instrumental in […]

Consumer behavior towards the new packaging of FMCG products. The importance of packaging design as a vehicle for communication and branding is growing in competitive markets for packaged FMCG products. This research utilized a focus group methodology to understand consumer behavior toward such products. The challenge for researchers is to integrate packaging into an effective […]