Case Study

CASE STUDY: HARD CORE CARTELS Cartel refers to a group of firms producing substitute goods that collude or conspire to increase prices and its own profits, by lowering production and/or sharing markets or customers. Figure 1 below shows examples of recent price fixing cases from various countries. (Figure 1) These industries either have a market […]

The healthcare industry is extremely different than any other industry in the business world. This, along with the benefits and pricing issues, make this case, on Angiomax, an interesting one to analyze. In determining pricing, positioning, and target markets, it is important to not only understand the product but also look at competition and the […]

I. CURRENT SITUATION A. Past Corporate Performance Indexes The Coca-Cola Company Heritage Timeline 1886-1892 – Atlanta Beginnings “COCA-COLA IS ENJOYED IN THE UNITED STATES.” Coca-Cola made its debut in Atlanta, at the Jacob’s Pharmacy soda fountain, where it sold for 5 cents in a glass. In the first year, the Company sold about 9 glasses […]

What are the Industry’s Dominant Economic Traits? Industry’s Dominant Economic Traits. U. S is the largest producer of Home appliances in the world. U. S Home appliances industry is in the phase of Maturity. There are four major firms in Home appliances industry in United States. in 2002 there are 74. 5 million units. Dollar […]

Abstract Gazprom is an international powerhouse long credited with maintaining a Russian monopoly in the energy sector. This essay examines the impact of modern economics on the once mighty business in order to assess their future potential. Examining the inception, modern operation and potential for the Gazprom monopoly will benefit the effort to chart a […]

Case Analysis Week 1 American Idol Case Mostafa Morshedi MKT 645 Qualitative Research in Customer Behavior California Intercontinental University Date: 11/18/2012 American Idol Case To perform a prefect marketing research, it is needed to identify and define the marketing research problem accurately and then develop a proper approach. The American Idol case is a challenging […]

As long as there has been employment, employees have been monitored (Nebeker & Tatum, 1993). However as the progress of technology becomes more rapid and equipment for monitoring is available to all, surveillance in the workplace has become a more alarming issue and the boundaries of what is necessary and what is an invasion of […]