Dublin Institute Marketing Analysis of the McDonalds Report Speech Draft
Question Description
1.Report writing: market analysis; identifying, analysing, describing and segmenting markets. 1500 words
2. Oral presentation on video (write a speech draft 700 words)
Describe how the business environment impacts on the application of key marketing theories
Present an argument( orally or in writing) that is suitable for a marketing audience, addressing the digital business environment supported by research, and marketing theory.
The aim of Assessment is through the use of real-life marketing example, is to produce an analysis of the macroenvironment and consumer behaviour for an industry.
TOPIC:
You are to investigate the (tba) industry, (tba. in the week 2 seminars) for a company who is looking to invest in this industry. You are to use the compulsory report/s in this assignment (tba. in the week 2 seminars). For further information see ASSESSMENTS INFORMATION tile on LMS homepage.
More Details and Format see the attachment???