Overview of Volkswagen and Management

This report would hereby review the expansion of Volkswagen’s operations in India in order to gain a competitive advantage through the efficiency of cost effectiveness and quality labor pool. Due to rapid technology advancement the global marketplace expands. Foreign ideals and culture are easily spread and adapted by indigenous people in all corners of the globe, through “Globalisation”. Industrial globalization has taken its grip and businesses are going across the cultural boundaries. The convergence enhances the communication level between cultures. On the other hand, with globalization cultural differences are also highlighted.
Overview of Volkswagen and Management Volkswagen Germany is the largest car manufacturer in Europe and is renowned for quality cars at affordable prices. In order to maintain its competitive advantage in the car manufacturing industry it has decided to expand its operations in Pune India. The investment will be worth 560 million euros so it is imperative that careful thought is given to ensure success of this venture.
Volkswagen would need to critically analyze India’s Culture as they are entering a foreign market. This would provide the company with the possible problems that they would need to address through the cultural differences analysis .With this information Volkswagen’s management can use this as a proactive tool to address the problems before they even occur within the company that can adversely affect the operations and the overall success of the organisation.

What is Culture? A single definition of culture is not enough because the concept is far too complex. The word culture has many different meanings Edger Schein ( ) defines culture as the deeper level of basic assumptions and beliefs that are shared by members of an organization, that operate unconsciously and define in a basic ‘taken for granted’ fashion an organization’s view of its self and its environment. Culture has been defined under various headings including: national, organizational or corporate industry culture and occupational culture. for the purposes of this report will be confined to national and organizational culture Geert Hofstede (1980, 1991) outline five dimensions of culture namely:
Germany scored 67 points on individualism, the tendency of people to look after themselves and their immediate family only. That score is 56% higher than the world average score for individualism, where as India has a score of 48 points. Alfons Trompenaar agrees that Germans place high priority on looking after themselves and their immediate family. At work, however, Germans jointly assume responsibilities and achieve goals in groups. Cited in German Business Culture; Trade Intelligence from Geert Hofstede Cultural Model on Germany Daniel Workman February 20, 2008 “Trompenaar conducted a survey that asked managers from different cultures: “Do you prefer working in a group or working on your own?” A majority of 88% of Germans favour working in a group over solo efforts.”
It can be seen that even though Hofstede’s analysis illustrates that Germans are strongly individualistic , Tromenaar’s survey have shown that the cultural distance between the two are converging as the Germans may in fact favour working in groups. Masculinity vs. Femininity Germany scored 66 points on masculinity, a cultural characteristic in which success, money and material possessions form the dominant values in society. That score is 32% higher than the world average score for masculinity. India can be termed as moderately masculine in nature as they scored 56 points
Uncertainty Avoidance Germany scored 65 points on Hofstede’s uncertainty avoidance index. This index measures the extent to which people feel threatened by ambiguous situations and have created beliefs and institutions to avoid such risks. That score is only 2% above the world average score [64] for uncertainty avoidance. Germans insist on written rules and detailed codes of conduct that counteract their need for security as they work “by the book” Long Term V Short Term Brendan McSweeney is one of the many that argued against Hofstede’s findings. He insisted that Hofstede’s findings were all assumptions and that these assumptions are all flawed and therefore makes his national cultural descriptions invalid and false.
In my opinion, you can’t base culture and behavioral attributes on findings from just one company, over 100,000 people and forty different countries compared to the billions of people in the world. The fact that one person acts a certain way under certain circumstances does not mean that others from the same country act the same way. The current scenario has changed. The bosses are not authoritative they used to be five years ago. In the recent past, a good number of multinationals have commenced their operations in India.
The work culture at these offices is almost the same as in America. The salaries have risen to the extent that the recent survey suggests that India received the maximum salary hike compared to all other Asian countries. This made finding the right human resource for the organization very difficult. Now, the offices operate with less staff providing ample of opportunities to do major work and handle responsibilities to the staff members. Though the class divisions that had been embedded in the society is getting extinct as people are accepting EQUALITY FOR ALL the way of their life.
India’s Long Term Orientation (LTO) Dimension rank is 61, with the world average at 48. A higher LTO score can be indicative of a culture that is perseverant and parsimonious. The economy growing at the rate of over 8% per annum and the agriculture production being excellent in the last few years has created a lot of wealth for rural as well as urban India. The average Indian is on the spending spree viz the entry of five low frill airlines has assisted more than 500,000 first… Table: Cross-cultural Implications – India and the West Western Non-Western 1. Christianity concerned with absolute moral values, differences between good and evil, and redemption of the soul.
1. Non-Western religions focus on virtue. Buddhism and Confucianism providing an ethical code of behavior. 2. Society is built on legalistic contractual relationships. 2. Society is built on direct personal relationships. 4.Behavior controlled by rules, punishments and rewards 4. Behavior controlled by group adaptation. Departures from the group norm are accompanied by feelings of shame. 5. Attribution groups are important (family, class, occupation 5. Frame groups are important (village, neighborhood, company, region, and nation). 6. Weak hierarchical structure. 6. Strong hierarchical structure.

Calculate the price
Make an order in advance and get the best price
Pages (550 words)
$0.00
*Price with a welcome 15% discount applied.
Pro tip: If you want to save more money and pay the lowest price, you need to set a more extended deadline.
We know how difficult it is to be a student these days. That's why our prices are one of the most affordable on the market, and there are no hidden fees.

Instead, we offer bonuses, discounts, and free services to make your experience outstanding.
How it works
Receive a 100% original paper that will pass Turnitin from a top essay writing service
step 1
Upload your instructions
Fill out the order form and provide paper details. You can even attach screenshots or add additional instructions later. If something is not clear or missing, the writer will contact you for clarification.
Pro service tips
How to get the most out of your experience with MyhomeworkGeeks
One writer throughout the entire course
If you like the writer, you can hire them again. Just copy & paste their ID on the order form ("Preferred Writer's ID" field). This way, your vocabulary will be uniform, and the writer will be aware of your needs.
The same paper from different writers
You can order essay or any other work from two different writers to choose the best one or give another version to a friend. This can be done through the add-on "Same paper from another writer."
Copy of sources used by the writer
Our college essay writers work with ScienceDirect and other databases. They can send you articles or materials used in PDF or through screenshots. Just tick the "Copy of sources" field on the order form.
Testimonials
See why 20k+ students have chosen us as their sole writing assistance provider
Check out the latest reviews and opinions submitted by real customers worldwide and make an informed decision.
Philosophy
Thank you
Customer 452811, February 17th, 2024
Nursing
I just need some minor alterations. Thanks.
Customer 452547, February 10th, 2021
Human Resources Management (HRM)
excellent job
Customer 452773, July 17th, 2023
Leadership Studies
excellent job
Customer 452773, August 3rd, 2023
Human Resources Management (HRM)
excellent, great job
Customer 452773, June 19th, 2023
Human Resources Management (HRM)
excellent job
Customer 452773, June 25th, 2023
Nursing
Impressive writing
Customer 452547, February 6th, 2021
Sociology
THANK YOUUUUU
Customer 452591, March 18th, 2021
10th grade English
very good
Customer 452773, March 26th, 2023
BUSINESSADMINECO535
excellent work
Customer 452773, October 6th, 2023
Business and administrative studies
always perfect work and always completed early
Customer 452773, February 21st, 2023
Human Resources Management (HRM)
excellent work
Customer 452773, July 3rd, 2023
11,595
Customer reviews in total
96%
Current satisfaction rate
3 pages
Average paper length
37%
Customers referred by a friend
OUR GIFT TO YOU
15% OFF your first order
Use a coupon FIRST15 and enjoy expert help with any task at the most affordable price.
Claim my 15% OFF Order in Chat
Close

Sometimes it is hard to do all the work on your own

Let us help you get a good grade on your paper. Get professional help and free up your time for more important courses. Let us handle your;

  • Dissertations and Thesis
  • Essays
  • All Assignments

  • Research papers
  • Terms Papers
  • Online Classes
Live ChatWhatsApp